SWIHA Blog

How a Massage Therapy Career Supports Personal & Professional Happiness

Posted by Taylor Jablonowski on 5/21/20 4:00 PM

Southwest Institute of Healing Arts found its humble beginning as a Massage Therapy school wanting to do things a little differently. Our dream has grown, our campus has expanded, and Massage Therapy is still one of the amazing programs we offer. Over the years, we have graduated hundreds of well-rounded, talented healers that are thriving as stand-outs in this booming industry.

A recent survey of massage therapists revealed that 88% report being satisfied in their career. Considering that the average job satisfaction rate among Americans is 51%, today we are going to analyze the many reasons why massage therapists LOVE what they do!

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Topics: Great Graduates, Massage, Massage Therapy, massage therapist, Massage Therapy CEUs, Wellness Industry, Career Outlook

Now May Be the Best Time to Build Your Holistic Business

Posted by Taylor Jablonowski on 5/14/20 4:00 PM

Just as necessity is the mother of invention, uncertainty can be the catalyst for entrepreneurship. A study conducted in 2009 by the Ewing Marion Kauffman foundation revealed that a staggering 57% of Fortune 500 companies were founded during periods of economic hardship. Out of the 2008 downturn, we saw companies like Uber, Pinterest and Groupon form, flourish and become regularly-used services.

“The best time to be an entrepreneur is when everyone is running for the exits,” Eric Reis, author of the best-selling book The Lean Startup, said in a recent interview with CNBC.

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Topics: Great Graduates, holistic business, entrepreneurship, Wellness Industry

Why Now (Yes, Now!) is the Best Time to Follow Your Passion for Holistic Wellness

Posted by Taylor Jablonowski on 8/12/19 3:00 PM

There are many people who hear the words “alternative medicine” or “holistic wellness” and meet it with immediate skepticism. However, as recently as one hundred years ago, what we now classify at “alternative medicines” were the only medicines available.

The scientific advances during the European enlightenment brought us antibiotics, anti-inflammatories, serotonin inhibitors and other drugs, which caused decreased popularity in so-called “natural” treatments. While the advances in medicine are truly revolutionary and the solution to many previously hopeless health problems, it also brought about the belief that science would eventually cure all mental and physical disease. As a result, “natural” treatments were deemed ineffective and old fashioned in the minds of many people.

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Topics: Motivational Monday, Massage, holistic entrepreneur, yoga, energy work, Hypnotherapy, Wellness Industry

Is the Wellness Industry Profitable? A Look at the Trends

Posted by Taylor Jablonowski on 4/15/19 3:00 PM

If you were to tell someone fifty years ago that you’re going to a hypnotherapy session or a sound bath, their reaction would likely have been a mix of confusion and laughter. Holistic wellness was something for the counterculture, living on the fringe in spiritual communities and somewhat cloaked in taboo.

Today, more and more people are embracing holistic modalities

  • Between 2012 and 2016, the number of Americans doing yoga increased from 20.4 million to 36 million.
  • The number of U.S. consumers who adhere to a vegan diet grew from 1% to 6% between 2014 and 2017, increasing 600%.
  • The global demand for essential oils was 226.9 kilotons in 2018.
  • Wellness tourism is growing 12% per year, with awareness doubling from 1 in 10 people to 1 in 5 people.
  • The number of spas have doubled since 2007, producing 2.6 million additional U.S jobs.
  • Employment of massage therapists is expected to increase 26% from 2016 to 2026.
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Topics: Motivational Monday, holistic entrepreneur, Holistic wellness, Wellness Industry

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